24 East is the East Bay’s first lifestyle blog. We highlight the vibrancy and influence that the East Bay has in entrepreneurship, design, food and style, and feature local and Bay Area business owners, creatives, and inspirational members of the community that are making a difference. By bringing similar stories to life of those in the San Francisco Bay Area, California, and beyond, we create a bridge to this amazing area. Welcome to the East Bay.

Founder | Celine MacTaggart

Celine is a fourth-generation East Bay resident, Oakland native, and has lived in the Bay Area most of her life. She loves to hike in the Berkeley and Oakland Hills, visit new businesses and restaurants, and believes that Zachary’s Pizza should be on the National Register of Historic Places. She loves stories of people collaborating to support each other in the area, unveiling a behind the scenes look of daily life, and anything to do with the indomitable, California spirit of creating your own path. She has a BA in Communication and English, has a Master’s degree in Nonprofit Administration, and is a mother of three young children.


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